The Rado Tradition 1965: A quirky remake on a unique square watch

When it comes to square watches, you probably know for sure if you can pull them off. There’s a certain iconic image of the banker wearing Cartier Tank that comes to mind when it comes to square watches. It’s a sleek look if you rock one with confidence. If you pick up the new limited edition Rado Tradition 1965, you are definitely an individual that isn’t into following the crowd.

A distinguished watch with an edge

One watch the really stood out among all the watches we saw at Baselworld 2018 was the Tradition 1965 by Rado. The design is intended to evoke the Manhattan skyline and and certain conjures images of 1960s modernism in architecture. The Tradition 1965 is based on Rado’s Manhattan (pictured below), which was one of the first water-resistant square watches. Vintage models remain favorites for Rado collectors.

Not only is it a square watch, it’s square done in landscape format, meaning the horizontal dimensions are significantly longer that the vertical case dimensions. Technically, all the watches in this genre, for the most part, are rectangles, but we aren’t here to nitpick.

The Rado Manhattan stood out for its unique design elements.

For 2018, Rado’s reinvention of the Manhattan, the 1965 XL (blue dial) is distinguished by its PVD coated titanium case, which, of course, means it’s very light for a watch of its size (at 44mm wide). It’s powered by a ETA C07.621 automatic movement with an 80-hour power reserve.

(photo courtesy Rado)

The 1965 M case (35 mm wide) is steel and powered with an ETA 2671. Both versions are a limited release of 1,965 pieces each.

(photo courtesy Rado)

Price: $1,950 for the M (brown strap), $2,350 for the XL (blue dial).

For more information visit Rado.com

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